Bread ICO (2017): Sale History, Figure & Outcome

Bread was a mobile wallet loyalty token project built on Ethereum that conducted a token sale in 2017. The project's BRD tokens were offered at a rate of 900 BRD per ETH.

Token Bread (BRD)
Sale year 2017
Category mobile wallet loyalty token
Chain Ethereum
Documented figure $32,000,000
Outcome listed
Data tier 2 — research-lane verified

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What the record shows

The Bread team raised USD 32 million in approximately 90 minutes during December 2017. The record notes the sale's rapid completion as a distinguishing feature. The project's tokens later became available for trading.

Era context: ico mania (2017–2018)

The 2017-2018 ICO Mania period saw token sales reach unprecedented speeds and scales, with many projects selling out in minutes or hours. This era produced some of the largest crypto sales before a subsequent market downturn and legal scrutiny reshaped the landscape.

This sale is one of the 234 entries in our ICO Mania (2017–2018) era archive, part of the complete history of crypto presales — a sourced dataset where every figure links to the page that shows it.

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More from this era

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Sources

This page is historical research built from a sourced dataset — not a recommendation to buy anything. Token sales are high-risk. Money figures appear only where the cited source shows one. Corrections with sources: support@bmic.ai.

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